The “12 Week Year” was written by Brian Moran and Michael Lennington. The basic idea of this book is that you can get more done in 12 weeks than others do in 12 months when you implement the concepts outlined in the 12 Week Year.
I have to say that I agree with this. The magic word here is “implementation”. If you create your 12 week plan and then implement it you will succeed.
I bought the book a little over 6 months ago and I am still learning how to build a solid 12 week plan that stretches me (in a good way), but one that’s not so aggressive that is an impossible challenge. I have a tendency to put so much into my plan that it is a real stretch for me to actually be able to implement everything. I do love the results that the 12 week plan creates. When you follow the plan it definitely fast tracks your results.
Someone said to me, “What if I fall short? What if I don’t nail everything on my list”? The answer is that you will still be light years ahead of everyone else that doesn’t have a plan.