Today's show is part 3. in this series on probate investing, and the topic today is marketing to probates.
In part 1. we did an overview of probate investing. In part 2. we talked about the terminology of probate.
When it comes to marketing, it's important to understand the process, the best direct mail piece to use and the length of time you need to mail to these folks.
At the end of the day, these sellers have one thing in common with all sellers; they have a problem to solve. In this case they have inherited a property that they almost certainly don't want.In addition to that, many of these properties need a lot of work before they could ever be listed on the MLS. These sellers simply don't want to sink their time or their money into these inherited properties.