Sharon Vornholt (“Sharon Vornholt“) operates Louisville Gals Real Estate and may operate other websites. It is Sharon Vornholt policy to respect your privacy regarding any information we may collect while operating our websites.
Like most website operators, Sharon Vornholt collects non-personally-identifying information of the sort that web browsers and servers typically make available, such as the browser type, language preference, referring site, and the date and time of each visitor request. Sharon Vornholt purpose in collecting non-personally identifying information is to better understand how Sharon Vornholt visitors use its website. From time to time, Sharon Vornholt may release non-personally-identifying information in the aggregate, e.g., by publishing a report on trends in the usage of its website.
Sharon Vornholt also collects potentially personally-identifying information like Internet Protocol (IP) addresses for logged in users and for users leaving comments on Louisville Gals Real Estate blogs/sites. Sharon Vornholt only discloses logged in user and commenter IP addresses under the same circumstances that it uses and discloses personally-identifying information as described below, except that commenter IP addresses and email addresses are visible and disclosed to the administrators of the blog/site where the comment was left.
Gathering of Personally-Identifying Information
Certain visitors to Sharon Vornholt websites choose to interact with Sharon Vornholt in ways that require Sharon Vornholt to gather personally-identifying information. The amount and type of information that Sharon Vornholt gathers depends on the nature of the interaction. For example, we ask visitors who sign up at Louisville Gals Real Estate to provide a username and email address. Those who engage in transactions with Sharon Vornholt are asked to provide additional information, including as necessary the personal and financial information required to process those transactions. In each case, Sharon Vornholt collects such information only insofar as is necessary or appropriate to fulfill the purpose of the visitor's interaction with Sharon Vornholt. Sharon Vornholt does not disclose personally-identifying information other than as described below. And visitors can always refuse to supply personally-identifying information, with the caveat that it may prevent them from engaging in certain website-related activities.
Sharon Vornholt may collect statistics about the behavior of visitors to its websites. Sharon Vornholt may display this information publicly or provide it to others. However, Sharon Vornholt does not disclose personally-identifying information other than as described below.
Protection of Certain Personally-Identifying Information
Sharon Vornholt discloses potentially personally-identifying and personally-identifying information only to those of its employees, contractors and affiliated organizations that (i) need to know that information in order to process it on Sharon Vornholt behalf or to provide services available at Sharon Vornholt websites, and (ii) that have agreed not to disclose it to others. Some of those employees, contractors and affiliated organizations may be located outside of your home country; by using Sharon Vornholt websites, you consent to the transfer of such information to them. Sharon Vornholt will not rent or sell potentially personally-identifying and personally-identifying information to anyone. Other than to its employees, contractors and affiliated organizations, as described above, Sharon Vornholt discloses potentially personally-identifying and personally-identifying information only in response to a subpoena, court order or other governmental request, or when Sharon Vornholt believes in good faith that disclosure is reasonably necessary to protect the property or rights of Sharon Vornholt, third parties or the public at large. If you are a registered user of an Sharon Vornholt website and have supplied your email address, Sharon Vornholt may occasionally send you an email to tell you about new features, solicit your feedback, or just keep you up to date with what's going on with Sharon Vornholt and our products. If you send us a request (for example via email or via one of our feedback mechanisms), we reserve the right to publish it in order to help us clarify or respond to your request or to help us support other users. Sharon Vornholt takes all measures reasonably necessary to protect against the unauthorized access, use, alteration or destruction of potentially personally-identifying and personally-identifying information.
If Sharon Vornholt, or substantially all of its assets, were acquired, or in the unlikely event that Sharon Vornholt goes out of business or enters bankruptcy, user information would be one of the assets that is transferred or acquired by a third party. You acknowledge that such transfers may occur, and that any acquirer of Sharon Vornholt may continue to use your personal information as set forth in this policy.
Why is it so hard to ask for testimonials?
I have been trying to figure this out for some time now. Whether you are in real estate or any other business for that matter, it’s pretty easy to figure out if you’re doing a good job. When you have happy clients and repeat business that’s a pretty good indicator that you have satisfied the folks you are working with. And honestly, most of them will be happy to give you a testimonial if you ask.
I Hear this All the Time
Investors tell me, “I have been intending to ask for testimonials for quite some time. Each time when I forget, I say I will do it next time”. We all understand the importance of having these words of praise on your website. So what exactly is the problem?
I honestly think it's two things.
First of all, people just forget. They go to the closing, get their check and about halfway home they remember they forgot to ask for a testimonial.
Getting an Unexpected Testimonial
I got a surprise in my email the other day. I had been working with an estate attorney that was new to me. His client, who was my seller, was an absentee owner of a property he inherited. That is definitely one of my favorite types of motivated sellers; absentee owners that have inherited an unwanted property.
When I opened my email this is what I saw:
“It’s a pleasure to work with such a knowledgeable and pleasant investment buyer. Hands down the easiest estate sale I’ve handled in a very long time.”
It's great not even having to ask for testimonials.
How Did this Deal Go?
I intended to wholesale the property, and I found my buyer within a couple of days. That in itself was quite a surprise. This house was structurally damaged and I really thought I would have a hard time selling it. But I will save that story for another time.
We worked through a number of issues and got the closing done quickly and smoothly. He told me many times how much he enjoyed working with me, and how easy the whole process had been. I half jokingly said to him, “That’s great. That would make a great testimonial if you feel that is something you would feel comfortable doing.” A few days after the closing I received his testimonial. In this case I didn't have ask, but you will be surprised at the “yes'es” you get just by asking.
That's not so hard, is it?
Today I want to talk about how to improve your lead generation and get better results with your website, with great branding.
There is no doubt that when it comes to lead generation, your website plays a big part. In many cases, it's the first impression someone gets about you.
People want to know who you are. They want to know what stand for, and your website should answer all of these questions.
Great branding also lets you stand out in a very crowded space. You are competing with all the other investors in your city, so you'd better be memorable.
If you want to improve your lead generation and build a better brand, I have something for you. It's a free Brand Assessment.
This Brand Assessment will let you know where you are today, and it will have some steps you can take over time to build a brand that really stands out. Read the rest of this entry →
Feeling invisible in your marketplace? Hey, I've been there.
Today’s show is on that awful feeling we get in our businesses. We’re working hard, but we feel like we’re spinning our wheels. And what’s even worse, when it comes to standing out in our marketplace, we just feel invisible.
That almost always happens when we have neglected to build a brand around our business. Maybe you are losing business to your competitors. Even worse, maybe no one really knows who you are or what you do. If that’s the case it’s entirely your fault, but I’m going to tell you how to fix that problem in this show.
It’s been my experience that most folks get into real estate with just one thought; I want to learn how to buy property at deep discounts. Most likely if you’re just starting out, you may have an idea of which strategy is a fit for you (or maybe not).
If you have some cash or you have borrowing power, being rehabber or a buy and hold landlord might be the strategy for you. A wholesaler who doesn’t have cash or credit, doesn’t necessarily need either one of those things.
Is it possible to buy property to buy property with little or no cash and no credit? Yes, you can. Can you build a business with little or no money? I have to tell you, it’s really hard. You’re going to need to spend some money on marketing. But the other thing you need to be doing simultaneously is building your brand. This is something you have to purposely do yourself.
Free Brand Assessment
What Steps Can I Take?
When it comes to branding, your reputation and success go hand in hand. You will never be successful if you don’t manage your reputation like your life depends on it (because it kind of does), your business is going to experience serious consequences. These things are intricately woven together.
It’s often the simplest of things that will derail your credibility, damage your brand and ruin your reputation. Let’s face it; we all make mistakes. It’s how you hand the problem that determines the eventual outcome.
Direct Mail Marketing….
When you think about how to do more deals in your REI business, most people immediately think about increasing their marketing especially their direct mail marketing. More marketing typically equals more deals right?
Here’s the question; is more always better?
Will sending out more mail pieces make you more money? Maybe. However there are a number of things to consider.