Today I want to talk about how to get the very best results from your probate direct mail campaigns. I have put together a comprehensive guide that you can follow for marketing to all different types of off market deals, not just probates. Direct mail campaigns are a...
I got a reader question this week about direct mail campaigns, so I decided to do a really short podcast where I answer this particular question. It was, “How many times should I send direct mail to someone to start getting deals? (I might just call this the...
Today's article is on Google street view postcards. I think these are a great postcard to use in conjunction with your other marketing pieces. They are definitely unique mail pieces. I wouldn't use them every time you do a mailing, but I do think its a...
Marketing your REI Business is not a one-time event. It’s an ongoing process. However, what I have found over the years, is that for a whole lot of investors their marketing resembles a horse race; a one-time event. Here’s what I mean by that. In horse racing, it’s a...
If you've been doing direct mail marketing for any length of time, you have almost certainly had times when you just weren't getting great results direct mail. Your results are partly determined by market conditions, but there are also other things that could...
