Building Better Lists Today the topic is on building better lists for your direct mail campaigns. For those of us that use direct mail in our businesses, we have come to know that the results you get from your direct mail campaign will depend on several...
Today for my latest episode of “Makeover Monday – Baby Steps to Success” I wanted to talk about the broad topic of marketing, and specifically the two very different marketing strategies; targeted marketing and shotgun marketing. Both...
It has happened to all of us at one time or another. You are having great success with your direct mail campaigns. Then gradually over time you begin to notice that you are getting less than stellar results. You’re not getting as many calls as before which...
In today’s video I want to talk about absentee owners. I love working with absentee owners. In fact it is one of my favorite niches because over time many of these folks will become very motivated to sell their property at a deep discount. It will just get to be too...
Successful negotiation is all about conversation and problem solving. We are in the problem solving business after all. The art of conversation is something that can be learned if you already don't have that skill. And being a good listener is something that...
