If you've been doing direct mail marketing for any length of time, you have almost certainly had times when you just weren't getting great results direct mail. Your results are partly determined by market conditions, but there are also other things that could be part of the problem.

I have some tips for you today that will show you some things you can check or even possibly change to improve your response rates. Sometimes things just need a little tweaking.

The 5 Things

There are 5 things that just might be part of the problem.  First of all, you need to take a hard look at your list criteria. Have you included all the things that are important to you?  Did you remember to clearly state how much equity you want in your property? Next, move to to these 4 things I go over in the video.

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