Today's reader Q & A is one that I get quite a bit, and that is “what is the perfect direct mail piece to use in my business”? My answer is, that depends. Ultimately the perfect direct mail piece is the one that get's the seller's attention. In the case...
Today's reader question was about whether or not to contact probate attorneys to inquire about an estate when you don't have the property address. This particular person had found a listing for a probate case, but there was no address listed. I'm not sure how she came...
It’s not very often that I have a new investing strategy to dive into, but today we’re going to talk about one that was new to me until just recently and that is container homes. My guest is my friend Stevie Bear of Make it Modular. Stevie comes from a real...
Probate Question I got a really interesting probate question from a new investor this week I thought I would share. The question went something like this: Should I take some of the personal information from the obituary published in the newspaper and personalize my...
In the second part of this 2 part series on direct mail statistics, I want to talk about split testing. As you know, split testing is when you test one (or more) things against another thing. In this case we are talking about split testing different direct mail...
