Direct Mail Marketing – A Conversation With Lolita Sheriow

    What's Working for Me Now? I had the great pleasure recently of talking about direct mail marketing and what's working now with my friend Lolita Sheriow or “Lo” as everyone calls her. Lo is nothing short of a real estate superstar in Texas....

Does the Time of Year Affect the Response Rates of Direct Mail?

    As everyone knows, I love direct mail when it comes to marketing to motivated sellers. I use most of the other types of lead generation types as well, but direct mail has never let me down.  It has always been a big part of my business. There is no doubt...

The Psychology of Putting REI Deals Together

I would like to think that there is a fool proof formula for putting deals together; one where sellers are agreeable, easy to work with and everything goes according to plan. But the truth is that it rarely happens that way. Today I want to talk about the psychology...

Persistence Pays Off Again

  I took a few days off this past week to spend some time with a good friend that came to visit me from Memphis. Those few days really felt like a mini vacation. We shopped and shopped and just had a great time.  However, I have noticed that anytime I decide to...

How to Wholesale Houses for Quick Profits

  Wholesaling houses is without a doubt one of the easiest strategies in real estate, but it can be hard to understand the process when you are first starting out. I love to wholesale houses. You can make quick cash with no risk, no credit, and either no money...

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