Successful Direct Mail Campaigns

Direct mail campaigns can be a great way to keep your funnel full of leads. I have said many times before, that direct mail is my number one source of leads. But there are some basics concepts that you need to follow in order for it to work for you.    Continue...

Does the Time of Year Affect the Response Rates of Direct Mail?

    As everyone knows, I love direct mail when it comes to marketing to motivated sellers. I use most of the other types of lead generation types as well, but direct mail has never let me down.  It has always been a big part of my business. There is no doubt...

Is There A “Magic Pill” for Marketing Success?

  I talk to a lot of folks about marketing their real estate business every week, and on just about every forum you visit marketing is always a hot topic.  Most real estate investors intellectually understand that you have to do marketing to get those leads in...

Mr. Bottom Feeder Calls Again

  Some of you may remember a post I did last May called “Mr. Bottom Feeder”. I was marketing to this seller as part of my absentee owner mailings for a few months when he finally gave me a call. He said he had owned this house since 1985 but had never...

Certain Death of Your Real Estate Investing Business

What’s the one thing that will cause certain death of your real estate investing business? A lack of leads. Leads are the life blood of your business; without them your business will wither and die. There is only one way to get a steady stream of leads and that is...

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