Tips for Creating a Customer Plan for Your Business – Part 2

Tips for Creating a Customer Plan for Your REI Business Last time in part one of this series on creating a customer plan for your business, we went over the differences in a marketing plan and a customer plan and why you need both of them.  We also talked about how...

Why You Need to Create a Customer Plan for Your REI Business

  Today I want to talk about why you need to create a customer plan for your real estate investing business (in addition to a marketing plan) and exactly what a customer plan is.  This is a new concept for real estate investors, but it’s something savvy...

Does Your Marketing Resemble a Horse Race?

During Derby week here in Louisville, we are all about the Kentucky Derby.  There is so much going on here it’s impossible to take in all of the activities and have a 9 to 5 job. Now that is certainly true if you have one of those “9 to 5 jobs”. But I don’t which is...

The #1 Reason Real Estate Investors Fail

  There are a lot reasons real estate investors fail.  Sometimes it’s even a combination of things.  But the #1 reason real estate investors fail is marketing; more specifically the problem is the lack of a marketing plan and consistent implementation.  There is...

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