How to Find Off-Market Properties Using Direct Mail Marketing

Today’s show is on how to find off-market properties using direct mail marketing. By focusing on off-market deals, you will get properties other investors miss out on. I have been using direct mail marketing for off-market deals for more than 20 years now. Hands down, it has always been my best source of leads. The secret sauce is creating an exceptional experience for sellers each and every time. If you want to know how you can create that experience for sellers check out “How to Scoop up Off Market Deals by Creating a Memorable Experience with Sellers”.

Key Highlights:

[00:01 – 04:28] Opening Segment

How to find off-market properties with direct mail marketing
Why off-market and probate deals are one of the most profitable
Focus on off-market deals, so you can get properties that other investors miss out

[04:29 – 13:43] How to Find Off-Market Properties

Why direct mail marketing is a great way to reach out to potential investors and build rapport
Make sure your message has to be on target with the person you're mailing
When it comes to mailings, you should be frequent and consistent
If you can't help someone, be honest and let them know that you're not the best option for them

[13:44 – 16:50] Closing Segment

Direct mail marketing is an effective way to reach out to potential customers, but it's important to be diligent in returning calls and emails.
Provide exceptional customer service to create a memorable experience

If you want to learn more about how to generate an endless stream of motivated seller leads for your business with probates, check out my course, Probate Investing Simplified

Key Quotes:

The secret sauce to success with direct mail marketing campaigns and off-market deals is to provide exceptional customer service and to always do what you say you're going to do in an honest and ethical way. – Sharon Vornholt

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Focusing on off-market deals will get you other properties other investors won't get. – Sharon Vornholt

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