Specifically I have 3 ways you can increase your odds of getting your direct mail opened and keep it from being tossed in the trash unopened.
Direct mail campaigns are very effective but they are costly to implement. It doesn't do you a lot of good to have a great letter with a compelling message that you send to prospects if you can't get them to open the envelope.
So what can you do to increase the odds of getting your direct mail opened? I have a few tips for you that will greatly increase the odds of getting that envelope opened.
Here's the Video
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