Marketing is so important for growing your real estate investing business. But I have a question for you; do you track your results from each of your marketing strategies?
This is a pretty common mistake that folks make especially when they are new. They are so excited to get their direct mail campaigns going. Then they put out some bandit signs. Next they get their website up and sit back and wait for it to bring them leads.
Finally the magic begins. Their phones are ringing and they have leads coming in the door. This is the moment they have been waiting for.
When they really start to think about doing more of what’s working, they realize that they don’t actually know which strategies are working.
Tips for Tracking Your Marketing Results
- Keep a log
- Use different phone numbers
- Add a place for this information to your property information form
- Just ask the person calling
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