Digital Marketing for Real Estate Investors

Digital marketing for real estate investors is a hot topic today. Learning how to use digital marketing to your advantage is critical for growing your business in 2020. It not only helps you grow your business, but it’s also how you grow your brand and ultimately your bottom line.

Motivated sellers expect you to have an online presence today. It’s no longer optional. Digital marketing helps you become the go-to source for information so that you stand out from your competition.

So, How do you do That?

You’re going to learn the answer in today’s show. My guest today is Bob Sparkins from Leadpages. Leadpages is a service I have used for a long time now, and I love it. Bob is a digital marketing expert.
He has been on a mission since 2006 to teach business owners around the world how to leverage digital marketing to impact more people with less effort. He is a former high school history teacher & academic team coach, a published author, and he lives in Minnesota with his wife and 2 kids.


What is Leadpages Used For?

Leadpages does many things, but I use it mostly for lead generation and for building landing pages.
You can use it to collect leads for your business, build websites, and deliver quality information known as “lead magnets” to motivated sellers that find you online. This is how you get people on your list so that you can continue marketing to them. If you’ve ever gotten one of my freebies on my website, you have been taken to a page I built inside Leadpages.

The thing I love most about this service is the beautiful templates that you can easily customize for your business. They are easy even for a non “techie” like me. Another added bonus is that Leadpages will also host your pages for you saving you that additional cost.
Please check out the resources at the bottom of the page where you will find a free 14 day trial to Leadpages. You also want to be sure to get their free course, “Website in a Weekend”. I’ll put those links below.


Show Notes

Bob shares some great information about this show. Here is just some of what we talked about:

  • How Bob went from high school teacher to a digital marketing expert
  • The way real estate investors can leverage digital marketing in 2020 to outperform their competition
  • The importance of building an online presence
  • Digital marketing and your real estate investing business
  • Lead magnets: what they are and why you need to have them on your website
  • Lead generation
  • How someone that isn’t tech-savvy and doesn’t have an online presence at this time can get started
  • Prioritizing what you need to do when it comes to building your online presence
  • Bob’s advice for anyone that feels lost in the world of digital marketing



Leadpages has a free course called, “Website in a Weekend” along with a 14 day free trial of Leadpages. Be sure to get your free copy of the course while you can. Just Click Here to get the course and your trial.

This is the perfect opportunity to get in there and check out Leadpages for yourself with absolutely zero risks.
If you love it as much as I do, you can get a 20% discount for your first month using the link below. (If you decide to pay annually, that discount is applied to your entire annual purchase).

***After the 14-day trial, you will need to use this special link to get your 20% discount. Just Click Here. Just let your free trial expire and sign up with this special discount link.


How Much Does it Cost?

You can get started with Leadpages for as little as $19 a month. That’s a great deal!


Books Mentioned in this Show

  • Bob’s Book – “Take Action Revise Later”
  • Guns, Germs, and Steel by Jared Diamond
  • Influence: The Psychology of Persuasion by Robert Caldini
  • Shoe Dog: A Memoir by the Creator of Nike by Phil Knight and Norbert Leo Butz


Quick Question

Do you have freebies on your website to entice people to sign up? If you don’t, now’s the perfect time to get started.


Thanks for Listening to the Podcast!

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Thanks again for joining me this week. I’ll see you next time!


About Bob

Digital Marketing for Real Estate Investors with Bob SparkinsAs the Lead Evangelist at Leadpages, Bob Sparkins champions the customers of the top landing page and website building conversion platform and the audiences they serve. A former high school history teacher and academic team coach, Bob has taught business owners around the world how to leverage digital marketing to impact more people with less effort since 2006. He is the author of Take Action, Revise Later; and lives in Bloomington, Minnesota with his wife, Therese, and their amusing kids, Kira and Landon. Connect with Bob on the social channels via @BobTheTeacher.

If you want to schedule a 1 on 1 call with me to talk about specific strategies for building your brand and creating more effective marketing for your business, you can do that here by clicking this link.


Have you gotten your freebies and subscribed to the blog? If not be sure to do that today so you don’t miss any of the business building tips I have coming your way. I want this year to be your best year ever!


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