I have a great show for you today. My guest is Lyndsay Phillips from Smart Sailing Business Growth. Today we’re going to dive into using social media in a strategic way to grow your REI business.
Have you ever found yourself hopping on Facebook to post something that will build your brand and (hopefully) benefit your business, then 45 minutes later you are sitting there watching cute kitten videos?
It’s so easy to get distracted on social media. But here’s what you need to understand; social media is powerful for growing your business and your brand AND it’s free! The trick is to learn how to use it strategically so that you’re not spending a lot of time on it.
What’s in it for you?
Exposure. People will get to know you and what you do.
If you don’t consider yourself to be a content creator; that is a blogger, a podcaster or even a person that routinely creates videos, we're going to have some suggestions for you on how to take advantage these platforms. Using social media for growing your REI business is necessary, but it pays back big dividends.
So, what types of things you can post even if you’re not a content creator? We’re going to have some suggestions for you in this show.
Remember that people do business with people they know like and trust …. not businesses. It’s important for people to get to know YOU. That means it’s not only OK to post personal things, but it’s actually necessary as you build your business and your brand.
Here are just a few of the things we touched on.
- What exactly is content marketing?
- Using social media to grow your business in a strategic manner can be a little confusing. Where do you start?
- What are some ways you can share content if you don’t consider yourself a content creator?
- Tips for using Facebook and Instagram that are easy to implement
- The number one thing for success when it comes to using social media
- How to simplify this entire process
You Can Listen to the Podcast or Download it Here
Would You Rather Listen on iTunes?
You Can Also Listen and Download all of the podcasts on iTunes By Clicking Here. Please do us a huge favor and leave us a review over in iTunes at the link above.
Rather Watch? Here's the Video
Lyndsay Phillips the CEO and founder of Smooth Sailing Business Growth. She supports entrepreneurs who want fast paced business growth but have finally figured out they can’t do it all and do it well. She is the host of Sailing to Success Podcast and Smooth Sailing Online Support TV. Be sure to stop by her site Smooth Sailing Business Growth.
If you want to schedule a 1 on 1 call with me to talk about specific strategies for building your brand and creating more effective marketing for your business, you can do that here by clicking this link.
If you're not already subscribed to the blog be sure to do that today so you don’t miss any of the business building tips I have coming your way. I want this year to be your best year ever! And if you enjoyed this article, please share it.