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Welcome to marketing tip #5 in this marketing tip series.  Today I want to talk about two different types of marketing strategies; inbound marketing and outbound marketing strategies.You will also discover why you need to be using both of these strategies in your business.

 

Examples of Outbound Marketing Strategies

Outbound marketing strategies are things you do on a regular basis as a general rule. They are not necessarily permission based. They are interruption based in most cases. As I said, these are activities you need to do YOURSELF.  Some of those things are things like:

  • Direct mail
  • Door knocking
  • Cold calling (definitely interruption based)
  • Driving for dollars
  • Bandit signs
  • MLS (This is an activity)

 

Examples of Inbound Marketing Strategies

Inbound strategies are strategies that attract prospects that come to you.  It is permission based. Some examples of inbound marketing strategies are:

  • Content Strategies (they subscribe)
  • Social media (they follow)
  • Websites (they want you to come)
  • Networking
  • Ongoing print ads or online ads (They choose to respond or not).

You should be using both inbound and outbound strategies in your marketing plan.

 

Don’t forget to get your FREE Marketing Plan Template Here –> Just Click Here

You can also find out how to book a 1-in 1 call with me if you want some help creating your customized marketing plan.  Just Click Here.

 

Here's Your Podcast –  The Difference Between Inbound and Outbound Marketing Strategies – Podcast #184

 

Thanks for Listening!

I would really love to hear from you.  Please leave a note in the comments section below.   And, if you enjoyed this episode, please share it on social media using the social share buttons below.

 

Did You Miss Last Week's Tip?

Just Click Here for “The Reason Your Marketing Results Probably Suck”.

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Thanks again for joining me this week. I’ll see you next time!

 

If you want to schedule a 1 on 1 call with me to talk about specific strategies for building your brand and creating more effective marketing for your business, you can do that here by clicking this link.

If you're not already subscribed to the blog be sure to do that today so you don’t miss any of the business building tips I have coming your way. I want this year to be your best year ever!  And if you enjoyed this article, please share it.

 

 

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